Search on SLJ.com ....
Subscribe to SLJ
Follow This Blog: RSS feed
Connect the Pop
Inside Connect the Pop

Sparking Visual and Cultural Literacy with ‘Reimagined’ Movies

Lang - 2001

Which of these movies would you most want to see?

Scriptwriting, the ‘Languages of Film,’ and Media Literacy: Teaching the Oscars with Frank Baker

beasts-of-the-southern-wild-blu-ray-dvd-Beasts-2_rgb

“I think it’s a tragedy that most of today’s textbooks completely ignore media and the important process of scriptwriting.”

Media Literacy, Powerfully: A Model for School Librarian and Classroom Teacher Collaboration

Branding of America

“We use cereal boxes which hang in the library to identify the different aspects used to sell to adults vs children…”

Book Giveaway: Totally MAD — 60 Years of Humor, Satire, Stupidity and Stupidity

MAD-Magazine-Totally-MAD-Cover

Is this the media literacy book of the year? A case could definitely be made…

Why Being ‘Anti-Sports’ is Anti-Intellectual

Remembering 9/11 at MetLife Stadium. (photo credit: The New York Giants)

The range of literacies employed by today’s diehard sports fans is staggering.

Mighty, Mighty Mythology: Everyday—and Olympian Level— Branding

Olympics Logo

The subject of branding is one way an educator can connect media literacy, the humanities (classical mythology), a fannish interest in sports, and the current events story that is the Olympics.

Presidential Elections, the Media Literacy Way: A Conversation with Frank W. Baker (3)

Frank Baker

“Students watching convention coverage need to be aware they are only allowed to see what the networks show them. Cameras cannot go everywhere. These high profile events will be carefully controlled by the politicians and the parties.”

Presidential Elections, the Media Literacy Way: A Conversation with Frank W. Baker (2)

Ad on The Nation's site, provided by FB: http://www.thenation.com/issue/may-14-2012

“Media literacy teaches us, among other things, that media are businesses designed to make a profit. This is a huge point that should be taught. Ask students who benefits when candidates purchase time for their messages, and they may not think to answer: the broadcasters themselves.”

The Year’s Must-See Movie So Far: “Pink Ribbons, Inc.”

Pink Ribbons Poster

It’s as if certain entities create brands that are so powerful that we never question their partnerships, politics, or their reification of particular practices and slogans. Then again, that’s probably one of the main goals of successful branding…

“The Avengers and Marketing-Overwhelm Syndrome” …or “How I Decided to Dump My In-Box All Over This Blog”

Avengers - Fans

In which I share the subject lines of every publicity email I’ve received from Disney… all in the service of media literacy education, of course.