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Pew asks: Where do you fit?

For those of us who love those quizzes that tell us where we fit, here’s one that may be just a little more highbrow

The Pew Internet & American Life Project now offers an Internet Typology Quiz.  This quiz joins Pew’s other quizzes: Test Your News IQ and the Beyond Red vs. Blue: Political Typology Test

Taking the Internet Typology Quiz, I discovered that–though I don’t fit the mostly male, mostly young demographic, or the precise description–I am an omnivore:

Omnivores make up 8% of the American public.

Basic Description
Members of this group use their extensive suite of technology tools to do an enormous range of things online, on the go, and with their cell phones. Omnivores are highly engaged with video online and digital content. Between blogging, maintaining their Web pages, remixing digital content, or posting their creations to their websites, they are creative participants in cyberspace.

Defining Characteristics
You might see them watching video on an iPod. They might talk about their video games or their participation in virtual worlds the way their parents talked about their favorite TV episode a generation ago. Much of this chatter will take place via instant messages, texting on a cell phone, or on personal blogs. Omnivores are particularly active in dealing with video content. Most have video or digital cameras, and most have tried watching TV on a non-television device, such as a laptop or a cell phone.

Omnivores embrace all this connectivity, feeling confident in how they manage information and their many devices. This puts information technology at the center of how they express themselves, do their jobs, and connect to their friends.

I wonder how many other librarians are omnivores.  Let me know where you fit in your comments!

Joyce Valenza About Joyce Valenza

Joyce is an Assistant Professor of Teaching at Rutgers University School of Information and Communication, a technology writer, speaker, blogger and learner. Follow her on Twitter: @joycevalenza


  1. ConnectorConnectors make up 7% of the American public.
    Basic Description
    The Connectors’ collection of information technology is used for a mix of one-to-one and one-to-many communication. They very much like how ICTs keep them in touch with family and friends and they like how ICTs let them work in community groups to which they belong. They are participants in cyberspace – many blog or have their own web pages – but not at the rate of Omnivores. I figure this is because I have no interest in owning a cell phone.

  2. Shonda Brisco says:

    With two laptops on my dining room table, an iPod updating on one and an iPhone charging, I knew I didn’t need to take this quiz to figure out where I would fit, but I did!! I’m also an Omnivore! Now,… is there a group that meets to help us work through these issues? An OA group, perhaps? (Omnivores Anonymous). Gee, I hope so! I have a new Pulse Smartpen by LiveScribe that I’d like to use to take notes during the meeting!! *grin*

  3. av2learner says:

    I’m Connector probably because I’m not much of a multimedia producer/sharer.

  4. joyce valenza says:

    Ready to join OA myself. With a vacation looming in August, I worry if I can spend any significant time completely disconnected. Is it wrong, sick, problematic to crave a slightly connected vacation?

  5. Omnivore all the way! Grr! Give some digital content! And some exclamation points!

  6. mediagoddess says:

    I am also an Omnivore. I am going to cut the wireless in July for my vacation. It will be hard–but maybe I will have my new iphone by then.

  7. joycevalenza says:

    The iphone IS the sneaky solution. I need one before the vacation.

  8. Along with 10% of the American public, I am Connected But Hassled (no big surprise). I am a bit younger than the average age by about 10 years, but the rest of the profile fits well. I see myself as a traditionalist, one who loves and still strongly believes in (for myself) taking notes using good old fashioned paper, sending greeting cards in the mail and there is nothing like the smell of the newspaper and a good cup of coffee on a Sunday morning.

  9. Jennifer says:

    I am a connector. In reading the description, it fits me to a T. I love technology and have it all – but I often need some help in getting it all up and running. I love using the internet to keep in touch with family and friends via email and our family website where we all blog to each other. I think I’m pretty happy being a connector…will I eventually become an omnivore? Most likely not. 🙂

  10. I’m a Connector…not a big surprise. I love using the technology that I know and am comfortable with and find it interesting to investigate new forms of technology. But sometimes I feel like I need additional help digging in…which is where I pull in my high school students to give me some pointers.

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