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Challenging a YouTube takedown with fair use

In prepping for my upcoming workshops, I discovered the tongue-in-cheek video: Know Your Meme: Challenging a YouTube Take Down with Fair Use.

Students have new tools to add to their arsenal for claiming fair use when they remix.  Though the instinct might be to back down in a claim, as content creators, kids have rights, especially when their work is transformative.

The film was created by the smart, funny, edgy folks at Know Your Meme: a Rocketboom series and meme database that documents Internet phenomena: viral videos, image macros, catchphrases, web celebs and more. It demonstrates exactly how a creative producer/remixer might contest a wrongful YouTube take down in six easy steps.

And it creates a nice introduction or companion to Kristin Hokanson and Renee Hobbs’ Tool for supporting the Fair Use Reasoning process, a thinking tool I use with our student content creators on a regular basis.

Know Your Meme recommends a few resources to content creators for better understanding of their fair use rights:

(Note: Not all of the very clever Know Your Meme video content will work for the K12 audience. Preview before showing!)

Joyce Valenza About Joyce Valenza

Joyce is an Assistant Professor of Teaching at Rutgers University School of Information and Communication, a technology writer, speaker, blogger and learner. Follow her on Twitter: @joycevalenza


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